MySpace Users Struggle to Overcome Cybervandalism

MySpace, Security, Social Networking No Comments »

One of the first social networking upstarts, MySpace, is facing continuing security problems that threaten to spoil many of the innovative features that make the site useful.

Hackers, spammers and Internet malcontents have turned many of the "group" sites, which are dedicated to interests such as home beer brewing, animal welfare and gay rights issues, into cyber-graffiti walls, filled with offensive comments and photographs.

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Make the transition from MySpace to Facebook

Facebook, Internet Marketing, MySpace, Social Networking, Tips, Tools No Comments »

Unless the rock you’re living under is buried deep underneath a tree on a desert island lost in the middle of the Pacific, you’re probably already clued in to the most popular website this side of the search engines.

Facebook has long been held as the sacred destination of Internet Marketers. They’ve longed to turn the website’s immense traffic into social marketing gold, but few have been able to break through and monetize the site.

During the MySpace heyday, people were spoiled by the ability to use the social networking features to expand their customer base. Smart marketers would routinely find thousands of new friends and convert that traffic with simple marketing techniques.

People who expected to easily make the transition from MySpace to Facebook faced a surprisingly difficult scenario. Facebook’s clientele wasn’t nearly as accepting a marketing population as MySpace was and most marketers soon gave up, declaring that Facebook was useless for their purposes.

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Employers who check out job candidates on MySpace could be legally liable

Facebook, MySpace, Social Networking No Comments »

According to Workforce.com, a site that helps HR reps stay current with all matters HR, employers who use the data available on social networking sites like Facebook and MySpace to make hiring decisions could be subject to charges of employment discrimination and litigation.

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MySpace: I want ad money

Bebo, Facebook, MySpace, Social Networking, YouTube No Comments »

MySpace is getting more users (currently about 118 million) but it is not getting much ad money because  users do not view ads, no matter how carefully the ads are placed. Many other social networking sites (MySpace, Bebo, Facebook, etc) and video sites (YouTube, MetaCafe ,etc) are not getting much either because users are not visting to buy things. They came to make friends, flirts, watch funny videos, etc.

The solution?

“So what can speed up ad fortunes for social networks? Social ads are Facebook’s first step. They can take social actions, such as a user’s identifying himself as a Nike fan, and pair it with an ad tailored to that user’s friends. “Your friend is a fan of Nike,” the ad would say.” – NYtimes.com

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