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Jeff Dedrick Interviews Michael Cheney

Jeff: Hello. This is Jeff Dedrick and I have a special guest, Michael Cheney on the line today. How are you doing today, Michael?

Michael: I’m doing great, thanks. Thanks for having me on the line.

Jeff: Alright. So this is in the late morning for me. What is it, late afternoon for you? Are you over there in the UK right now?

Michael: I’m up in Scotland, part of the UK on the map. It's sort of midafternoon
here.

Jeff: Mid-afternoon. Great. I'm glad to have you with us. I decided to have Michael on the line here after I heard about a survey that he did with his members. Some of the numbers were a little surprising to me.

Before we get into that, Michael, why don’t you give everyone a quick overview as to your experience online? Why should they listen to you? Give us the quick bio overview of your experience.

Michael: Sure. I've been online since 1995 believe it or not. That is when I built my very first Web site as a hobby. I started building sites for other people commercially and then I set up an offline consultancy. I actually traveled around in a car helping people do search optimization. I would go around and visit businesses.

Then I started getting into info products. I sold my first e-book, I think back in 2005. Then I really hit big on the scene with the launch of AdSense videos in 2006, just around 2 years ago. That product did a quarter of a million dollars in seven days. When it went live, it was just amazing.

Since then I've released a number of different information products. I'm starting to get out. I've been invited to speak from the stage at various events around the world. I've been on TV and radio and all of that stuff.

Really, now I've just been able to kind of look back on what I've done and start really giving back and helping people as best I can. I know how tough it is when you first start getting into the Internet marketing game. That is, in a nutshell, my part in history.

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